About the role
[b]About Lab8[/b]Lab 8 is a productized content execution company helping fast-growing US brands scale content through clean systems, high-quality creative, and lean teams. We’re not a traditional agency. We run like a machine. We’re seeking a Creative Producer/Director to lead the strategic vision and execution of content across the client’s social platforms. This is a hands-off creative leadership role; you’ll define the why and what, not the how (no writing/designing/editing). You’ll orchestrate bold, culturally savvy ideas while leveraging AI tools (like Google Veo3 AI and Kling AI) to innovate video production.[b]This Role Is For You If You: [/b][b]Get It[/b] You live and breathe creative leadership. You’ve navigated agencies, managed high-stakes client expectations, and led teams without hand-holding. You know how to align creative vision with business goals and you’re fluent in the unspoken rules of U.S.-led digital culture. AI tools? Already in your toolkit. [b]Want It [/b]You’re here to build, not just execute. You want ownership, to shape a brand’s voice, collaborate directly with a founder, and grow something ambitious. You’re not looking for a passive role; you’re hungry to lead, innovate, and leave a mark.[b]Capacity to Do It[/b]You’re battle-tested. You can juggle fast-turn projects, mentor creatives, and keep cool under pressure. This isn’t your first rodeo, you’re ready to hit the ground running (on US hours, full-time, no side gigs). Distractions? Zero tolerance.[b]Responsibilities[/b][ml][ul][li indent=0 align=left]Own the creative vision: Develop and execute high-impact content that elevates client’s digital presence.[/li][li indent=0 align=left]Brand voice guardian: Define and maintain a distinct, globally resonant tone (with an innate pulse on U.S. and international trends). [/li][li indent=0 align=left]Thought leadership: Drive provocative cultural commentary and agency storytelling that positions us as industry leaders. [/li][li indent=0 align=left]AI-powered production: Spearhead the use of generative video tools (Veo3, Kling, etc.) to streamline workflows and pioneer new formats.[/li][li indent=0 align=left]Cross-functional collaboration: Partner with strategy, creative, and leadership teams to align content with business goals.[/li][li indent=0 align=left]Fast-paced leadership: Guide editors, clients, and creators in a deadline-driven environment, balancing innovation with scalability.[/li][/ul][/ml][b]Who You Are[/b][ml][ul][li indent=0 align=left]A strategic creative, not a doer (no writers/designers/editors need apply). You think big picture. [/li][li indent=0 align=left]Agency-veteran, with a portfolio of social/digital work that blends creativity and business impact[/li][li indent=0 align=left]Globally minded, with a natural feel for U.S.-led cultural currents and digital trends. [/li][li indent=0 align=left] AI-curious: Hands-on experience with AI video tools is a must, you geek out on tech that transforms storytelling.[/li][li indent=0 align=left] A collaborator: You thrive under pressure, manage stakeholders deftly, and inspire teams without micromanaging.[/li][/ul][/ml][b]Requirements: [/b][ml][ul][li indent=0 align=left] 5+ years in a content, agency, or marketing company[/li][li indent=0 align=left] Strong background managing remote teams and creative workstreams[/li][li indent=0 align=left] Strong organizational skills and follow-through [/li][li indent=0 align=left]Comfortable being the face of the company with clients [/li][li indent=0 align=left]Wants to commit full-time to one company and grow into a leadership role [/li][li indent=0 align=left]Strong written and spoken English with a native US tone[/li][/ul][/ml][b]Why Lab8?[/b][ml][ul][li indent=0 align=left]100% remote: Work from anywhere, with a globally distributed team.[/li][li indent=0 align=left]Shape the future: Define the voice of a disruptive agency and its flagship client.[/li][li indent=0 align=left]Tech-forward playbook: Access to the latest AI tools and creative tech. [/li][li indent=0 align=left]No bureaucracy: Just high-impact creativity and smart, passionate people. [/li][/ul][/ml]Originally posted on Himalayas