About the role
HomeMade, Mable, Leap in! and Mable Direct are entities under the Attain Healthtech Group of companies. While our companies are diverse, three similarities bind us:
1. We exist to create lasting, positive change across the entire care and support sector - impacting more lives, elevating standards and shaping the future of care
2. We believe in technology as an enabler
3. We’re driven by helping customers attain better outcomes
This position is part of the Mable team.
About Mable**
Mable is one of Australia's leading and fastest-growing healthtech platforms. As a purpose-driven company, we are where thousands of people with disability and older Australians have connected with independent support workers of their choosing and on terms that suit them.
With more than 25 million hours of support facilitated since 2014, it's no wonder we have been recognised on the AFR's Top 100, Deloitte Tech Fast 50, were previously awarded Australian Growth & Technology Growth Company of the Year.
By working at Mable, you will join a high productivity and dynamic team environment, leading to meaningful change in Australia's care and support sectors.
To find out more, visit https://mable.com.au/
About the role**
As the Digital Specialist for Paid Social, you will work closely with the Performance Marketing team to deliver the acquisition strategy. You will be responsible for implementing paid social strategy, campaign ideation, and daily account management, with a strong emphasis on leading our transition to a video-first approach across digital channels. You will also champion the integration of AI tools to enhance creative output, streamline workflows, and drive campaign efficiency.
We are seeking a highly motivated, forward-thinking digital marketing specialist to join the team. They will work closely with our in-house Creative Studio and Content Team to deliver channel-first creative as we continue to grow our paid social strategy. They will also be critical to the overall success of the Performance Team through their ability to manage paid campaigns and measure results, laddering back up to the acquisition strategy and key business objectives.